Italdesign Official — 29 окт. 2018г.

We’ve been in Dubai at Gitex to show our vision for future mobility. Pop.Up Next was the real star of the exhibition. Re-live with us those emotions.

Pop.Up Next reflects the philosophy driving Italdesign’s 50th anniversary celebrations, anticipating the challenges that the next fifty years will bring. It represents a vision of the potential offered by future technologies, the new concept of transportation and the new solutions for resolving the problems linked to city planning and traffic in large urban centres that are increasingly becoming one of the priority aspects for safeguarding our planet. Next is evidence of the success achieved by Pop.Up over the past year amongst the main players in the transportation world, the municipalities and institutions worldwide.

В марте 2018 года на автосалоне в Женеве дебютировал необычный проект под названием Pop.Up Next — плод совместного творчества автомобильной марки Audi, авиационной компании Airbus и дизайн-ателье ItalDesign